Zivert has become the most streamed artist in Russia, taking the first spot in the BandLink Music Index. This move has pushed her past its longtime leader, Basta. The singer’s rise was fueled in no small part by a large-scale concert and fashion show she held this summer at Moscow’s VTB Arena, as well as her latest release—a dance remake of Decl’s smash hit “Tears,” which became an anthem for the 2000s generation. Yulia recorded the song in collaboration with musician and music video director VONAMOUR, producer LYRIQ, and Eva Avakyan, lead singer of the band “Ochki i Koltsi.”

It’s worth noting that since the launch of the BandLink analytical tool in December 2025, Zivert has consistently held a top-10 spot. And in the week from March 16th to 22nd, the artist made a sharp leap: she rose from 3rd to 1st place, scoring 678.6 points – 92.9 more than the week before.

However, the dynamics of Zivert’s position in the Index was influenced not only by the summer show and the cover of Decl: the singer is preparing to repeat the legendary concert in St. Petersburg on October 3rd, and therefore online queries about her have increased several times. Last year, Yulia hired a new stylist, the star Ksyusha Smo, announced the collaboration publicly, and together with her, rethought her iconic stage image.

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