ONIT
The onit range includes smart equipment for women and men, which is distinguished by anatomically thoughtful cut, functional fabrics, and invisible seams. The brand offers technological lines: for intense workouts, when the body quickly heats up – on dry; for activities in the sun – on cool; for muscle stabilization and fatigue relief – on fitform, for balance training – on softkit.
GO BUNS
The brand’s history began in 2025. After working with major international sports companies, Go Buns founders Anton Bidin and Evgeny Eidelman launched their own project: “We design products that can be easily incorporated not only into training but also into everyday wardrobes—without losing functionality, comfort, and, of course, style.” Proof of this is clothing and accessories at the intersection of sport and visual aesthetics.
NEVERLATE
The Neverlate slogan, “It’s never too late to become the best version of yourself,” reflects the brand’s commitment to constant movement. With a high productivity rate and approximately 30 new products per month, the brand strives to instill a love of sports and an active lifestyle in as many women as possible. The Neverlate community members’ workouts range from powerlifting and rowing to dancing and yoga.
EXHALE
EXHALE founders Alina Klovina and Victoria Goncharova focused on releasing sportswear in small drops, focusing not on seasonal trends, but on conscious consumption. The products are durable thanks to high-quality materials and a functional cut. They combine harmoniously with each other, allowing you to create a variety of looks, emphasize the femininity of the figure, and do not restrict movement during workouts.
SURE
The SURE brand believes that sport is not about winning, but about feeling. Hence the maximum emphasis on comfort and technologically advanced fabrics, so that women can feel more free and focus not on achievements, but on their own well-being. New arrivals include the FIRST BLOOM collection, which includes athleisure (for everyday life) and fitness (for sports) capsule collections.
LAISH
The brand’s founder, Daria Laish, has been involved in sports since childhood, from basketball to karate. She was inspired to launch her own project by a viral video about fitness clothing by an American blogger. In 2023, the first batch of LAISH clothing quickly sold out. Today, the brand is developing dynamically, adapting global trends to its sportswear range. As in the new collection, which supports the Asian trend for products with ring necklines.
FV SPORT
Initially, FV Sport was a multi-brand store offering sports collections from Western and local brands. Later, a workout clothing brand of the same name appeared on the Moscow market. The FV Sport line offers everything you need for a functional wardrobe: from crop tops and support bras to bomber jackets made of stretch fabric.
